Using a mass media campaign to raise women's awareness of the link between alcohol and cancer: cross-sectional pre-intervention and post-intervention evaluation surveys

por Dixon, Helen G, Pratt, Iain S, Scully, Maree L, Miller, Jessica R, Patterson, Carla, Hood, Rebecca, Slevin, Terry J
Publicado 2015

Alcohol harm reduction advertisements: a content analysis of topic, objective, emotional tone, execution and target audience

por Dunstone, Kimberley, Brennan, Emily, Slater, Michael D., Dixon, Helen G., Durkin, Sarah J., Pettigrew, Simone, Wakefield, Melanie A.
Publicado 2017

Features of alcohol harm reduction advertisements that most motivate reduced drinking among adults: an advertisement response study

por Wakefield, Melanie A, Brennan, Emily, Dunstone, Kimberley, Durkin, Sarah J, Dixon, Helen G, Pettigrew, Simone, Slater, Michael D
Publicado 2017

Controlled cohort evaluation of the LiveLighter mass media campaign’s impact on adults’ reported consumption of sugar-sweetened beverages

por Morley, Belinda C, Niven, Philippa H, Dixon, Helen G, Swanson, Maurice G, McAleese, Alison B, Wakefield, Melanie A
Publicado 2018

Comparing responses to public health and industry-funded alcohol harm reduction advertisements: an experimental study

por Brennan, Emily, Schoenaker, Danielle A J M, Durkin, Sarah J, Dunstone, Kimberley, Dixon, Helen G, Slater, Michael D, Pettigrew, Simone, Wakefield, Melanie A
Publicado 2020