Prevalence and comparisons of alcohol, candy, energy drink, snack, soda, and restaurant brand and product marketing on Twitch, Facebook Gaming and YouTube Gaming

por Edwards, Caitlyn G, Pollack, Catherine C, Pritschet, Sara J, Haushalter, Keally, Long, John W, Masterson, Travis D
Publicado 2022

User engagement with a popular food brand before, during and after a multi-day interactive marketing campaign on a popular live streaming platform

por Haushalter, Keally, Pritschet, Sara J, Long, John W, Edwards, Caitlyn G, Boyland, Emma J, Evans, Rebecca K, Masterson, Travis D
Publicado 2023