Profiting from the data economy : understanding the roles of consumers, innovators, and regulators in a data-driven world

por Schweidel, David A
Publicado 2015

How consumer digital signals are reshaping the customer journey

por Schweidel, David A., Bart, Yakov, Inman, J. Jeffrey, Stephen, Andrew T., Libai, Barak, Andrews, Michelle, Rosario, Ana Babić, Chae, Inyoung, Chen, Zoey, Kupor, Daniella, Longoni, Chiara, Thomaz, Felipe
Publicado 2022