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| LEADER |
00000cam a22000002a 4500 |
| 001 |
ocm00447371 |
| 003 |
UV# |
| 005 |
20210924203713.0 |
| 008 |
702050s1979 mx b 000 0 spa d |
| 999 |
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|c 127081
|d 127081
|
| 020 |
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|a 968260088X
|
| 040 |
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|a DLC
|c DLC
|d UV#
|
| 050 |
0 |
|
|a HF5827
|b R57
|
| 082 |
|
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|a 659.1
|
| 100 |
1 |
|
|a Riso, Ovid.
|
| 245 |
1 |
0 |
|a Manual de control de costos de publicidad
|c / Ovid Riso ; tr. por Rosa María Ojeda de Soto.
|
| 260 |
|
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|a México
|b : CECSA,
|c 1979.
|
| 300 |
|
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|a 439 p.
|c ; 23 cm
|
| 336 |
|
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|2 rdacontent
|
| 337 |
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|2 rdamedia
|
| 338 |
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|2 rdacarrier
|
| 504 |
|
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|a Incluye notas bibliográficas.
|
| 650 |
|
4 |
|a Publicidad en control de costos.
|
| 942 |
|
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|c LIBRO
|2 lcc
|
