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Marketing estratégico para la era digital /
Autor principal: | |
---|---|
Formato: | Libro |
Lenguaje: | Spanish English |
Publicado: |
Mexico, D.F. :
Continental,
c2000.
|
Materias: |
MARC
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003 | UV# | ||
005 | 20210925201904.0 | ||
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040 | |a PLF |c PLF |d UV# | ||
041 | 1 | |a spa |h eng | |
050 | 4 | |a HF5415 |b B57 | |
100 | 1 | |a Bishop, Bill, |d 1957- | |
245 | 1 | 0 | |a Marketing estratégico para la era digital / |c Bill Bishop. |
260 | |a Mexico, D.F. : |b Continental, |c c2000. | ||
300 | |a xvi, 227 p. ; |c 23 cm. | ||
336 | |2 rdacontent | ||
337 | |2 rdamedia | ||
338 | |2 rdacarrier | ||
500 | |a Traducción de: Strategic marketing for the digital age. | ||
504 | |a Bibliogragía: p. 227 | ||
650 | 4 | |a Mercadotecnia | |
650 | 4 | |a Internet. | |
942 | |c LIBRO |2 lcc |