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| LEADER |
00000cam a22000002a 4500 |
| 001 |
ocm16210977 |
| 003 |
OCoLC |
| 005 |
20150815134153.0 |
| 008 |
020717s1972 enka b 000 0 eng |
| 010 |
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|a 76158294
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| 035 |
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|a (Sirsi) i9780137592418
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| 040 |
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|a UKM
|c UKM
|d UV#
|
| 020 |
|
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|a 0137592418
|
| 082 |
0 |
4 |
|a 658.8/008
|2 18
|
| 100 |
1 |
|
|a Kotler, Philip.
|9 366745
|
| 245 |
1 |
0 |
|a Readings in marketing management /
|c edit. Philip Kotler, Keith K. Cox.
|
| 260 |
|
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|a Englewood Cliffs ;
|a [Hemel Hempstead] :
|b Prentice-Hall,
|c 1972.
|
| 300 |
|
|
|a xv, 457 p. :
|b il. ;
|c 23 cm.
|
| 504 |
|
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|a Incluye bibliografías.
|
| 650 |
|
4 |
|a Mercados
|x Administración.
|
| 700 |
1 |
2 |
|a Cox, Keith Kohn.
|
| 901 |
|
|
|a Z0
|b UV#
|
| 902 |
|
|
|a DBUV
|
| 596 |
|
|
|a 27
|
| 942 |
|
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|c LIBRO
|6 _
|
| 999 |
|
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|c 132664
|d 132664
|
