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| LEADER |
00000cam a22000002a 4500 |
| 001 |
ocm50594436 |
| 003 |
OCoLC |
| 005 |
20141204194208.0 |
| 008 |
030306s1999 mx a 000 0 spa d |
| 035 |
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|a (Sirsi) i9789682456053
|
| 040 |
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|a UBP
|b spa
|c UBP
|d UV#
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| 020 |
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|a 9682456053
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| 050 |
|
4 |
|a HF5415
|b S24
|3 1999
|
| 100 |
1 |
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|a Sallenave, Jean-Paul
|
| 245 |
1 |
0 |
|a Marketing :
|b de la idea a la acción /
|c Jean-Paul Sallenave.
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| 250 |
|
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|a 2a ed.
|
| 260 |
|
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|a México :
|b Trillas,
|c 1999.
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| 300 |
|
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|a 530 p. :
|b il. ;
|c 23 cm.
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| 500 |
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|a Glosario: p. 507-510.
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| 504 |
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|a Incluye notas bibliográficas.
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| 650 |
|
4 |
|a Mercadotecnia.
|
| 650 |
|
4 |
|a Mercadotecnia
|z América Latina.
|
| 901 |
|
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|a Z0
|b UV#
|
| 902 |
|
|
|a DBUV
|
| 596 |
|
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|a 55 63
|
| 942 |
|
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|c NOCTURNO
|
| 999 |
|
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|c 147557
|d 147557
|
