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Marketing /
Otros Autores: | |
---|---|
Formato: | Libro |
Lenguaje: | Spanish English |
Publicado: |
México :
McGraw-Hill,
c2004.
|
Materias: |
MARC
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245 | 0 | 0 | |a Marketing / |c Roger A. Kerin ... [et al.] ; tr., Rebeca Alicia Sánchez López ... [et al.]. |
260 | |a México : |b McGraw-Hill, |c c2004. | ||
300 | |a xlvi, 857 p. : |b il. col. ; |c 27 cm. |e +1 disco compacto (4 3/4 plg.). | ||
500 | |a Traducción de: Marketing. 7a ed. | ||
504 | |a Bibliografía : p. 796-825. | ||
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