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LEADER |
00000cam a22000002a 4500 |
001 |
ocm47973273 |
003 |
UV# |
005 |
20220818105620.0 |
008 |
060704s2002 caua b 001 0 eng d |
010 |
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|a 2001005596
|
020 |
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|a 0761923578 (acidfree paper)
|
040 |
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|a DLC
|c DLC
|d UV#
|
050 |
|
4 |
|a HF5415.126
|b D76
|
082 |
0 |
0 |
|a 658.8/4
|2 20
|
100 |
1 |
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|a Drozdenko, Ronald G.
|
245 |
1 |
0 |
|a Optimal database marketing :
|b strategy, development, and data mining
|c / Ronald G. Drozdenko, Perry D. Drake.
|
260 |
|
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|a Thousand Oaks, CA :
|b Sage Pub.,
|c ©2002.
|
300 |
|
|
|a xxii, 398 páginas :
|b ilustraciones ;
|c 26 cm.
|
504 |
|
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|a Bibliografía: páginas 383-385.
|
650 |
|
4 |
|a Bases de datos
|x Mercadotecnia
|9 3038
|
650 |
|
7 |
|a Comercio electrónico
|9 2383
|
700 |
1 |
|
|a Drake, Perry D.
|9 432630
|
901 |
|
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|a Z0
|b UV#
|
902 |
|
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|a DGBUV
|
942 |
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|c LIBRO
|2 lcc
|
999 |
|
|
|c 196905
|d 196905
|