|
|
|
|
| LEADER |
00000cam a22000002a 4500 |
| 001 |
ocm56685160 |
| 003 |
OCoLC |
| 005 |
20210831115332.0 |
| 008 |
070619s2006 maua b 001 0 eng d |
| 999 |
|
|
|c 207588
|d 207588
|
| 020 |
|
|
|a 0072961902
|
| 020 |
|
|
|a 9780072961904
|
| 040 |
|
|
|a DLC
|c DLC
|d UV#
|
| 050 |
|
4 |
|a HF5415.13
|b M373
|
| 082 |
0 |
0 |
|a 658.8
|2 22
|
| 245 |
0 |
0 |
|a Marketing strategy :
|b a decision-focused approach /
|c Orville C. Walker, Jr. ... [et al.].
|
| 250 |
|
|
|a 5th ed.
|
| 260 |
|
|
|a Boston :
|b McGraw-Hill Irwin,
|c c2006.
|
| 300 |
|
|
|a xx, 346 p. :
|b il. (algunas col.) ;
|c 26 cm.
|
| 336 |
|
|
|2 rdacontent
|
| 337 |
|
|
|2 rdamedia
|
| 338 |
|
|
|2 rdacarrier
|
| 500 |
|
|
|a Incluye bibliografías e índice.
|
| 650 |
|
4 |
|a Mercadotecnia
|x Administración.
|
| 700 |
1 |
|
|a Walker, Orville C.
|9 366497
|
| 901 |
|
|
|a Z0
|b UV#
|
| 902 |
|
|
|a DGBUV
|
| 942 |
|
|
|c LIBRO
|
