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00000cam a2200000Ia 4500 |
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ocm65394593 |
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OCoLC |
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20221011080049.0 |
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110201r20022000mau 001 0 eng d |
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|a 99047576
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035 |
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|a (Sirsi) i9780316316965
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|a S6L
|c S6L
|d UV#
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|a 0316316962
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|a 9780316316965
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|a HM1033
|b G52 2002
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055 |
0 |
6 |
|a B-83785
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082 |
0 |
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|a 302
|2 21
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100 |
1 |
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|a Gladwell, Malcolm,
|d 1963-
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245 |
1 |
4 |
|a The tipping point :
|b how little things can make a big difference /
|c Malcolm Gladwell.
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250 |
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|a 1st Back Bay pbk. ed.
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260 |
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|a Boston :
|b Little, Brown,
|c c2002.
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300 |
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|a viii, 279 p. ;
|c 22 cm.
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504 |
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|a Incluye notas bibliográficas.
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505 |
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|a Introduction: Three rules of epidemics -- Law of the few: Connectors, Mavens, and salesmen -- Stickiness factor: Sesame street, blue's clues, and the educational virus -- Power of context (part one): Bernie Goetz and the rise and fall of New York City crime -- Power of context (part two): Magic number one hundred and fifty -- Case study: Rumors, sneakers, and the power of translation -- Case study suicide, smoking, and the search for the unsticky cigarette -- Conclusion: Focus, test, and believe -- Endnotes -- Acknowledgments -- Index.
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590 |
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|a XBC010186829 de USBI-X: Colección Germán Dehesa.
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650 |
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7 |
|a Psicología social
|9 3249
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650 |
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4 |
|a Causalidad.
|9 354549
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901 |
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|a Z0
|b UV#
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596 |
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|a 2
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942 |
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|c LIBRO
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999 |
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|c 239953
|d 239953
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