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a 000 0 |
| 008 |
991118s1990 000 0 d |
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|a 9684518935
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| 035 |
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|a (Sirsi) i9789684518933
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| 035 |
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|a (Sirsi) SBUV009522
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4 |
|a HF5415.2
|b F57
|3 1990
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| 100 |
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|9 369348
|a Fischer de la Vega, Laura
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| 245 |
|
0 |
|a Introducción a la investigación de mercados
|c / Laura Fischer de la Vega, Alma Navarro Vega
|
| 250 |
|
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|a 2a. ed
|
| 260 |
|
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|a México
|b : McGraw-Hill,
|c c1990 (reimpr. 1992)
|
| 300 |
|
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|a 181 p
|b : il
|c ; 23 cm.
|
| 500 |
|
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|a Bibliografía: p. [177]-178
|
| 650 |
|
4 |
|a Mercadotecnia
|x Investigaciones
|
| 700 |
|
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|a Navarro Vega, Alma
|e , coaut.
|
| 596 |
|
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|a 2 43
|
| 942 |
|
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|c LIBRO
|6 _
|
| 999 |
|
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|c 24657
|d 24657
|
