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Mercadotecnia
Autor principal: | |
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Formato: | Libro |
Lenguaje: | Spanish English |
Publicado: |
México
: McGraw-Hill,
c1991.
|
Colección: | Schaum
|
Materias: |
MARC
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041 | 1 | |a spa |h eng | |
050 | 4 | |a HF5415 |b H64 | |
082 | 0 | 0 | |a 658.8 |
100 | 1 | |a Holtje, Herbert | |
245 | 1 | 0 | |a Mercadotecnia |c / Herbert F. Holtje ; tr. Hortensia Corona de Contin. |
260 | |a México |b : McGraw-Hill, |c c1991. | ||
300 | |a viii, 163 p. |b : il. |c ; 24 cm. | ||
336 | |2 rdacontent | ||
337 | |2 rdamedia | ||
338 | |2 rdacarrier | ||
490 | 0 | 0 | |a Schaum |
500 | |a Traducción de: Schaum's outline of theory and problems of marketing. | ||
500 | |a Glosario: p. [146]-156. | ||
650 | 4 | |a Mercadotecnia. | |
650 | 4 | |a Mercadotecnia |v Exámenes, preguntas, etc. | |
942 | |c LIBRO |