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4 |
|a HF5415
|b M47 2007
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| 100 |
1 |
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|a Metzger, Michael B.
|9 448770
|
| 245 |
1 |
0 |
|a Gerencia estratégica de mercadeo
|c / Michael Metzger, Víctor Donaire.
|
| 264 |
|
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|a México, D.F.
|b : Cengage Learning,
|c 2007.
|
| 300 |
|
|
|a x, 145 páginas
|b : ilustraciones
|c ; 23 cm.
|
| 336 |
|
|
|2 rdacontent
|a texto
|
| 337 |
|
|
|2 rdamedia
|a sin mediación
|
| 338 |
|
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|2 rdacarrier
|a volumen
|
| 504 |
|
|
|a Incluye notas bibliográficas.
|
| 650 |
|
7 |
|a Mercadotecnia
|9 2251
|
| 700 |
1 |
|
|a Donaire, Víctor
|e autor.
|9 448771
|
| 942 |
|
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|c LIBRO
|2 lcc
|
