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| LEADER |
00000cam a2200000 4500 |
| 001 |
ocm00228205 |
| 003 |
OCoLC |
| 005 |
20150815150008.0 |
| 008 |
140612s1972 njua b 001 0 eng |
| 010 |
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|a 77170038
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| 035 |
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|a (Sirsi) i9780135573891
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| 040 |
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|a DLC
|b eng
|c DLC
|d UV#
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| 020 |
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|a 0135573890
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| 020 |
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|a 9780135573891
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| 020 |
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|a 0135574544
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| 020 |
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|a 9780135574546
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| 050 |
0 |
4 |
|a HF5415.13
|b K67 M3 1972
|
| 082 |
0 |
0 |
|a 658.8
|2 18
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| 100 |
1 |
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|a Kotler, Philip.
|9 366745
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| 245 |
1 |
0 |
|a Marketing management
|b : analysis, planning, and control
|c / Philip Kotler.
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| 250 |
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|a Second edition.
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| 260 |
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|a Englewood Cliffs, N.J.,
|b : Prentice-Hall,
|c c1972.
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| 300 |
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|a xiv, 885, xviii p.
|b : il.
|c ; 25 cm.
|
| 504 |
|
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|a Incluye notas bibliográficas e índice.
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| 650 |
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4 |
|a Mercadotecnia
|x Administración.
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| 901 |
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|a Z0
|b UV#
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| 902 |
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|a DGBUV
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| 596 |
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|a 27
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| 942 |
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|c LIBRO
|6 _
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| 999 |
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|c 277048
|d 277048
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