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Basic marketing : a managerial approach/ E. Jerome McCarthy.
Incluye notas bibliográficas.
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
Homewood, Illinois
: Richard D. Irwin,
1969.
|
| Edición: | 4th ed. |
| Materias: |
MARC
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|---|---|---|---|
| 006 | aa r 000 0 | ||
| 008 | 951016s1968 ilua r 000 0 eng d | ||
| 035 | |a (Sirsi) a55525 | ||
| 035 | |a (Sirsi) a55525 | ||
| 050 | 4 | |a HF5415 |b M32 |3 1969 | |
| 082 | 4 | |a 338.33 |b M123 | |
| 100 | 1 | |a McCarthy, E. Jerome |q (Edmund Jerome) | |
| 245 | 0 | |a Basic marketing |b : a managerial approach/ E. Jerome McCarthy. | |
| 250 | |a 4th ed. | ||
| 260 | |a Homewood, Illinois |b : Richard D. Irwin, |c 1969. | ||
| 300 | |a 755 p. |b : il. |c ; 23 cm. | ||
| 520 | |a Incluye notas bibliográficas. | ||
| 650 | 4 | |a Mercadotecnia. | |
| 596 | |a 14 | ||
| 942 | |c LIBRO | ||
| 999 | |c 28282 |d 28282 | ||