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| LEADER |
00000cam a2200000Mi 4500 |
| 001 |
ocn688379333 |
| 003 |
UV# |
| 005 |
20160525092814.0 |
| 008 |
160525s2010 sp a b 000 0 spa d |
| 020 |
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|a 9788483561485
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| 020 |
|
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|a 8483561484
|
| 040 |
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|a ESUDE
|b spa
|c UV#
|
| 050 |
|
4 |
|a HF5415
|b A418 2010
|
| 100 |
1 |
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|a Alcaide, Juan Carlos.
|
| 245 |
1 |
0 |
|a Marketing de acción
|c / Juan Carlos Alcaide, prólogo de Raúl Peralba.
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| 260 |
|
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|a Madrid :
|b LID,
|c 2010.
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| 300 |
|
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|a 171 p. :
|b il. ;
|c 22 cm.
|
| 490 |
0 |
|
|a Acción empresarial
|
| 504 |
|
|
|a Bibliografía: p. 169-171.
|
| 650 |
|
4 |
|a Mercadotecnia.
|
| 700 |
1 |
|
|a Peralba, Raúl.
|
| 942 |
|
|
|c LIBRO
|6 _
|
| 999 |
|
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|c 299225
|d 299225
|
