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|2 22
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1 |
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|a Ash, Tim,
|d 1965-
|9 436934
|
| 245 |
1 |
0 |
|a Landing page optimization :
|b the definitive guide to testing and tuning for conversions
|c / Tim Ash.
|
| 264 |
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1 |
|a Indianapolis, Indiana :
|b Sybex/Wiley,
|c 2008.
|
| 264 |
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4 |
|c ©2008
|
| 300 |
|
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|a xxi, 360 páginas :
|b ilustraciones ;
|c 24 cm.
|
| 336 |
|
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|a texto
|2 rdacontent
|
| 337 |
|
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|a sin medio
|2 rdamedia
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| 338 |
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|a volumen
|2 rdacarrier
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| 490 |
0 |
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|a Serious skills
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| 500 |
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|a Incluye índice.
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| 505 |
0 |
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|a Setting the stage -- Understanding your landing pages -- Understanding your audience -- Understanding the decision process -- Why your site is not perfect -- Selecting elements to tune -- The math of tuning -- Tuning methods -- Assembling the team and getting buy-in -- Developing your action plan -- Avoiding the pitfalls -- A closer look at the Google Website Optimizer.
|
| 650 |
|
4 |
|a Diseño de sitios Web
|9 436591
|
| 650 |
|
4 |
|a Sitios Web
|x Pruebas
|9 436935
|
| 650 |
|
7 |
|a Mercadotecnia por Internet
|9 3107
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| 942 |
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|2 lcc
|c LIBRO
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