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Trust agents : using the web to build influence, improve reputation, and earn trust

Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance.

Detalles Bibliográficos
Autor principal: Brogan, Chris
Otros Autores: Smith, Julien
Formato: Libro
Lenguaje:English
Publicado: Hoboken, New Jersey : John Wiley, 2010.
Edición:Revised and updated.
Materias:
Descripción
Sumario:Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance.
Descripción Física:xiii, 302 páginas : ilustraciones ; 23 cm.
Bibliografía:Incluye bibliografía e índice.
ISBN:9780470635490