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20220818104657.0 |
| 008 |
191004s1991 nyua b 001 0 eng d |
| 999 |
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|c 338459
|d 338458
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| 010 |
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|a 91002029
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| 020 |
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|a 0070379718
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| 020 |
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|a 9780070379718
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| 040 |
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|a DLC
|b spa
|c DLC
|d UV#
|e rda
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| 050 |
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4 |
|a HF5415.127
|b L56 1991
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| 082 |
0 |
0 |
|a 658.8/02
|2 20
|
| 100 |
1 |
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|a Linneman, Robert E.,
|d 1928-
|9 445994
|e autor
|
| 245 |
1 |
0 |
|a Making niche marketing work :
|b how to grow bigger by acting smaller /
|c Robert E. Linneman, John L. Stanton.
|
| 264 |
|
1 |
|a New York :
|b McGraw-Hill,
|c [1991].
|
| 264 |
|
4 |
|c ©1991.
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| 300 |
|
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|a xii, 260 páginas ;
|c 24 cm.
|
| 336 |
|
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|2 rdacontent
|a texto
|
| 337 |
|
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|2 rdamedia
|a sin mediación
|
| 338 |
|
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|2 rdacarrier
|a volumen
|
| 504 |
|
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|a Incluye notas bibliográficas (páginas 249-255) e índice.
|
| 650 |
|
4 |
|a Segmentación del mercado
|9 360886
|
| 650 |
|
7 |
|a Mercadotecnia
|x Investigaciones
|9 365433
|
| 650 |
|
7 |
|a Análisis de mercado
|9 2628
|
| 700 |
1 |
|
|a Stanton, John L.
|9 446009
|
| 942 |
|
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|2 lcc
|c LIBRO
|
