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|a 2016035216
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|a 9781138282056
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|b S64 2017
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|a 659.2
|
| 100 |
1 |
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|a Smith, Ronald D.,
|d 1948-
|9 449204
|e autor
|
| 245 |
1 |
0 |
|a Strategic planning for public relations /
|c Ronald D. Smith.
|
| 250 |
|
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|a 5th edition.
|
| 264 |
|
1 |
|a New York, NY :
|b Routledge/ Taylor & Francis Group,
|c 2017.
|
| 264 |
|
4 |
|c ©2017.
|
| 300 |
|
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|a xxxiv, 540 páginas ;
|c 24 cm.
|
| 336 |
|
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|a texto
|2 rdacontent
|
| 337 |
|
|
|a sin mediación
|2 rdamedia
|
| 338 |
|
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|a volumen
|2 rdacarrier
|
| 504 |
|
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|a Incluye referencias bibliográficas (páginas 508-519) e índice.
|
| 650 |
|
7 |
|a Relaciones públicas
|9 4662
|
| 650 |
|
7 |
|a Planificación estratégica
|9 3182
|
| 776 |
0 |
8 |
|i Online version:
|a Smith, Ronald D., 1948- author.
|t Strategic planning for public relations
|b 5th edition.
|d New York, NY : Routledge, 2017
|z 9781315270876
|w (DLC) 2016048687
|
| 942 |
|
|
|2 lcc
|c LIBRO
|
