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| 001 |
SBUV002164 |
| 003 |
UV# |
| 005 |
20210922215546.0 |
| 006 |
a 000 0 |
| 008 |
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| 999 |
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|c 66154
|d 66154
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|a 0133449866
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|a UV#
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| 050 |
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4 |
|a HF5415
|b C8 F8
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| 100 |
1 |
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|a Cundiff, Edward W.
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| 245 |
1 |
0 |
|a Fundamentos de mercadeo moderno
|c / Edward W. Cundiff, Richard R. Still, Norman A. P. Govoni ; tr. Jorge Cárdenas Nannetti
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| 260 |
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|a Englewood Cliffs
|a ; México
|b : Prentice-Hall Internacional,
|c c1976 (reimpr. 1979).
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| 300 |
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|a xii, 455 p
|b : il
|c ; 24 cm.
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| 336 |
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|2 rdacontent
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| 337 |
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|2 rdamedia
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| 338 |
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|2 rdacarrier
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| 500 |
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|a Traducción de: Fundamentals of modern marketing.
|
| 650 |
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4 |
|a Mercadotecnia.
|
| 700 |
1 |
2 |
|a Still, Richard R.
|e , coaut.
|
| 700 |
1 |
2 |
|a Govoni, Norman A. P.
|e , coaut.
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| 942 |
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|c LIBRO
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