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|a 9684223838
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|a UV#
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|a HF5415.2
|b F57
|
100 |
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|9 369348
|a Fischer de la Vega, Laura
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245 |
|
0 |
|a Introducción a la investigación de mercados
|c / Laura Fischer de la Vega, Alma Navarro Vega
|
260 |
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|a México
|b : McGraw-Hill,
|c 1987.
|
300 |
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|a 177 p.
|b : il.
|c ; 23 cm.
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336 |
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|2 rdacontent
|
337 |
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|2 rdamedia
|
338 |
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|2 rdacarrier
|
500 |
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|a Bibliografía: p. [173]-174
|
650 |
|
4 |
|a Mercadotecnia
|x Investigaciones.
|
700 |
|
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|a Navarro Vega, Alma,
|e coautor.
|
942 |
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|c LIBRO
|