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|a UV#
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|a HF5415
|b H84
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1 |
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|a Hulbert, James M.
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| 245 |
1 |
0 |
|a Mercadotecnia
|b : una perspectiva estratégica
|c / James M. Hubert ; tr., Roberto A. Haas y Jorge Rodríguez.
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| 260 |
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|a México
|b : McGraw-Hill,
|c 1989.
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| 300 |
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|a xvi, 215 p.
|b : il.
|c ; 23 cm.
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| 336 |
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|2 rdacontent
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| 337 |
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|2 rdamedia
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| 338 |
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|2 rdacarrier
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| 500 |
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|a Traducción de: Marketing : a strategic perspective.
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| 650 |
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4 |
|a Mercadotecnia.
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| 942 |
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|c LIBRO
|
