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The new science of marketing : state-of-the-art tools for anticipating and tracking the market forces that will shape your company's future
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| Formato: | Libro |
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Chicago, Ill.
: Irwin,
c1995
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| Notas: | Incluye bibliografías |
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| Descripción Física: | xi, 350 p : il ; 24 cm. |
| ISBN: | 1557385394 |