|
|
|
|
LEADER |
00000nam a22000002a 4500 |
001 |
SBUV026477 |
003 |
UV# |
005 |
20211013204408.0 |
006 |
a 000 0 |
008 |
991107s1992 ck 000 0 spa d |
999 |
|
|
|c 67965
|d 67965
|
020 |
|
|
|a 9586530582
|
040 |
|
|
|a lc web
|
050 |
|
4 |
|a HF5415
|b M363
|
100 |
1 |
|
|a Marconi, Joe
|9 406892
|
245 |
1 |
0 |
|a Estrategias de marketing
|b : para momentos de crisis
|c /Joe Marconi; tr. Jesús Villamizar Herrera
|
260 |
|
|
|a Bogotá
|b : Legis,
|c c1992
|
300 |
|
|
|a xii, 194 p
|c ; 24 cm.
|
336 |
|
|
|2 rdacontent
|
337 |
|
|
|2 rdamedia
|
338 |
|
|
|2 rdacarrier
|
490 |
0 |
|
|a Ser. Empresarial
|
500 |
|
|
|a Bibliografía: p. 182-185
|
500 |
|
|
|a Traducción de: Crisis marketing.
|
650 |
|
4 |
|a Mercadotecnia
|
650 |
|
4 |
|a Administración de la crisis
|
942 |
|
|
|c LIBRO
|2 lcc
|