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|a HF5415.32
|b H68
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|a 658.8342
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| 100 |
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|a Howard, John A.
|9 401829
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| 245 |
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3 |
|a El comportamiento del consumidor en la estrategia de marketing
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| 260 |
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|a Madrid
|b : Díaz de Santos,
|c c1993
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| 300 |
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|a 508 p
|b : il
|c ; 22 cm.
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| 500 |
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|a Glosario: p. 487-495
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| 534 |
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|a Consumer behavior in marketing strategy
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| 650 |
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4 |
|a Comportamiento del consumidor
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| 650 |
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4 |
|a Mercadotecnia
|x Administración
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| 596 |
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|a 64
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| 942 |
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|c LIBRO
|6 _
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| 999 |
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|c 68011
|d 68011
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