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| LEADER |
00000nam a22000007a 4500 |
| 001 |
SBUV028247 |
| 003 |
UV# |
| 005 |
20220818103404.0 |
| 006 |
a 000 0 |
| 008 |
991107s1997 000 0 d |
| 020 |
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|a 9688809233
|
| 040 |
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|a lc/par
|b spa
|c UV#
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| 050 |
|
4 |
|a HF5415.13
|b T39
|
| 082 |
0 |
4 |
|a 658.8
|2 398
|
| 100 |
|
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|a Taylor, James W.
|
| 245 |
1 |
0 |
|a Planeación de mercadotecnia :
|b una guía paso a paso
|c / James W. Taylor, traducción, Ma. del Pilar Carril
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| 260 |
|
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|a México :
|b Prentice-Hall Hispanoamericana,
|c c1997
|
| 300 |
|
|
|a xxii, 365 páginas ;
|c 24 cm.
|e + (1 disquete (3{plusmn} pulgadas.)
|
| 534 |
|
|
|a Marketing planning
|
| 650 |
|
7 |
|a Mercadotecnia
|x Administración
|9 2331
|
| 942 |
|
|
|c LIBRO
|2 lcc
|
| 999 |
|
|
|c 68075
|d 68075
|
