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|a HF5415.33.US
|b H38
|3 1995
|
| 082 |
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4 |
|a 658.83420973
|
| 100 |
|
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|a Hawkins, Del I.
|9 404544
|
| 245 |
|
0 |
|a Consumer behavior
|b : implications for marketing strategy
|c / Del I. Hawkins, Roger J. Best, Kenneth A. Coney
|
| 250 |
|
|
|a 6th ed
|
| 260 |
|
|
|a Chicago, Ill.
|b : Irwin,
|c c1995
|
| 300 |
|
|
|a xix, 649 p
|b : il. col
|c ; 27 cm.
|
| 490 |
0 |
|
|a Irwin series in marketing
|
| 500 |
|
|
|a Incluye bibliografías
|
| 650 |
|
4 |
|a Comportamiento del consumidor
|z Estados Unidos.
|
| 650 |
|
4 |
|a Mercado
|x Análisis
|z Estados Unidos.
|
| 650 |
|
4 |
|a Comportamiento del consumidor
|z Estados Unidos
|v Estudio de casos.
|
| 700 |
|
|
|a Best, Roger J.
|e , coaut.
|
| 700 |
|
|
|a Coney, Kenneth A.
|e , coaut.
|
| 596 |
|
|
|a 64
|
| 942 |
|
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|c LIBRO
|6 _
|
| 999 |
|
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|c 68083
|d 68083
|
