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| LEADER |
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| 003 |
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20211104105756.0 |
| 006 |
aa 000 0 |
| 008 |
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| 999 |
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|c 71804
|d 71804
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| 020 |
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|a 8423401693
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| 040 |
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|a UV#
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| 050 |
|
4 |
|a HF5415
|b B78
|3 1970
|
| 082 |
|
4 |
|a 338.33
|b B979
|
| 100 |
1 |
|
|a Buskirk, Richard H.
|
| 245 |
1 |
0 |
|a Principios y práctica de marketing
|c / Richard H. Buskirk ; tr., Fernando Urizar.
|
| 250 |
|
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|a 6a ed.
|
| 260 |
|
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|a Bilbao, España
|b : Ediciones Deusto,
|c 1970.
|
| 300 |
|
|
|a 840 p.
|c ; 25 cm.
|
| 336 |
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|2 rdacontent
|
| 337 |
|
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|2 rdamedia
|
| 338 |
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|2 rdacarrier
|
| 490 |
0 |
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|a Col. Clásicos de gestión
|
| 500 |
|
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|a Traducción de: Principles of marketing: the management view.
|
| 590 |
|
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|a Reimpr. 1974: ECONOMIA-X
|
| 650 |
|
4 |
|a Mercadotecnia.
|
| 942 |
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|c LIBRO
|
