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00000cam a22000002a 4500 |
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1575 |
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010228s1971 mx a spa d |
020 |
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|a 8420615250
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035 |
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|a (Sirsi) i9788420615257
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040 |
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|a OCLC
|d UV#
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050 |
|
4 |
|a HF5415
|b L82
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082 |
0 |
0 |
|a 658.8
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245 |
0 |
0 |
|a Lecturas escogidas en "marketing"
|c / seleccionadas por el International Center for the Advancement of Management Education (ICAME), Escuela para Graduados en Administración de Empresas, Universidad de Stanford.
|
260 |
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|a Palo Alto, Calif.
|b : Addison Wesley,
|c 1971.
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300 |
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|a 581 p.
|b : il.
|c ; 24 cm.
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490 |
0 |
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|a Administración de empresas.
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650 |
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4 |
|a Mercadotecnia.
|
710 |
2 |
2 |
|a Stanford University.
|b International Center for the Advencement of Management Education.
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902 |
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|a DBUV
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596 |
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|a 14 27
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942 |
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|c LIBRO
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999 |
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|c 90008
|d 90008
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