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010316s1984 ilua 000 0 eng d |
| 020 |
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|a 0256030197
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| 035 |
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|a (Sirsi) i9780256030198
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| 040 |
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|a UV#
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| 050 |
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4 |
|a HF5415
|b M32
|3 1984
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| 100 |
1 |
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|a McCarthy, E. Jerome
|q (Edmund Jerome)
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| 245 |
1 |
0 |
|a Basic marketing
|b : a managerial approach
|c / E. Jerome McCarthy, William D. Perreault.
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| 250 |
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|a 9a ed.
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| 260 |
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|a Homewood, Ill.
|b : Richard D. Irwin,
|c 1984.
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| 300 |
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|a 841 p.
|b : il. (algunas col.)
|c ; 24 cm.
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| 500 |
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|a Glosario: p. 807-823.
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| 650 |
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4 |
|a Mercadotecnia.
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| 700 |
1 |
2 |
|a Perreault, William D.,
|e coaut.
|9 366750
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| 902 |
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|a DBUV
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| 596 |
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|a 15
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| 942 |
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|c LIBRO
|6 _
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| 999 |
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|c 93063
|d 93063
|
