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Information Technology: How Leading Firms Use It to Gain an Advantage
Focuses on the strategic principles fundamental to using information technology to gain market control. This book provides case examples of how to use IT. It is designed to help managers struggling with how to harness the information revolution. It describes how non-information technology companies...
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| Lenguaje: | eng |
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Oxford University Press
2002
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| Acceso en línea: | http://cds.cern.ch/record/1320065 |
| Sumario: | Focuses on the strategic principles fundamental to using information technology to gain market control. This book provides case examples of how to use IT. It is designed to help managers struggling with how to harness the information revolution. It describes how non-information technology companies are employing strategic principles and using it. |
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