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The Art of SEO

A well-designed, easy-to-navigate website is useless if no one can find it. If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide yo...

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Detalles Bibliográficos
Autores principales: Enge, Eric, Spencer, Stephan, Fishkin, Rand, Stricchiola, Jessie
Lenguaje:eng
Publicado: O'Reilly Media, Inc 2009
Materias:
Acceso en línea:http://cds.cern.ch/record/1438315
Descripción
Sumario:A well-designed, easy-to-navigate website is useless if no one can find it. If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. The authors clearly explain SEO fundamentals, while correcting many common misconceptions. If you are new to SEO, you'll get a complete and thorough SEO education, as well as an array of e