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The open brand: when push comes to pull in a web-made world

Detalles Bibliográficos
Autores principales:	Mooney, Kelly, Rollins, Nita
Lenguaje:	eng
Publicado:	New Rider Press 2008
Materias:	Commerce, Economics, Social Science
Acceso en línea:	http://cds.cern.ch/record/1518076

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