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Business model generation: a handbook for visionaries, game changers, and challengers

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow′s enterprises. If your organization needs to adapt to harsh new realities, but you don′t yet have a strategy that will get you out in front of your co...

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Detalles Bibliográficos
Autor principal: Osterwalder, Alexander
Lenguaje:eng
Publicado: John Wiley & Sons 2010
Materias:
Acceso en línea:http://cds.cern.ch/record/2032200