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Social media in the marketing context: a state of the art analysis and future directions
Autores principales: | Plume, Cherniece J, Dwivedi, Yogesh Kumar, Slade, Emma L |
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Lenguaje: | eng |
Publicado: |
Chandos Publishing
2017
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Materias: | |
Acceso en línea: | http://cds.cern.ch/record/2241140 |
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