A data-driven approach to customer relationships: a case study of Nedbank's data practices in South Africa

Detalles Bibliográficos
Autor principal: Winig, Laura
Lenguaje:eng
Publicado: MIT Sloan Management Review 2016
Materias:
XX
Acceso en línea:http://cds.cern.ch/record/2298523
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author Winig, Laura
author_facet Winig, Laura
author_sort Winig, Laura
collection CERN
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institution Organización Europea para la Investigación Nuclear
language eng
publishDate 2016
publisher MIT Sloan Management Review
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spelling cern-22985232021-04-21T18:57:05Zhttp://cds.cern.ch/record/2298523engWinig, LauraA data-driven approach to customer relationships: a case study of Nedbank's data practices in South AfricaXXMIT Sloan Management Reviewoai:cds.cern.ch:22985232016
spellingShingle XX
Winig, Laura
A data-driven approach to customer relationships: a case study of Nedbank's data practices in South Africa
title A data-driven approach to customer relationships: a case study of Nedbank's data practices in South Africa
title_full A data-driven approach to customer relationships: a case study of Nedbank's data practices in South Africa
title_fullStr A data-driven approach to customer relationships: a case study of Nedbank's data practices in South Africa
title_full_unstemmed A data-driven approach to customer relationships: a case study of Nedbank's data practices in South Africa
title_short A data-driven approach to customer relationships: a case study of Nedbank's data practices in South Africa
title_sort data-driven approach to customer relationships: a case study of nedbank's data practices in south africa
topic XX
url http://cds.cern.ch/record/2298523
work_keys_str_mv AT winiglaura adatadrivenapproachtocustomerrelationshipsacasestudyofnedbanksdatapracticesinsouthafrica
AT winiglaura datadrivenapproachtocustomerrelationshipsacasestudyofnedbanksdatapracticesinsouthafrica

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