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Measuring marketing: the 100+ essential metrics every marketer needs
Autor principal: | |
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Lenguaje: | eng |
Publicado: |
DEG Press
2017
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Materias: | |
Acceso en línea: | http://cds.cern.ch/record/2663576 |
_version_ | 1780961740480053248 |
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author | Davis, John A |
author_facet | Davis, John A |
author_sort | Davis, John A |
collection | CERN |
id | cern-2663576 |
institution | Organización Europea para la Investigación Nuclear |
language | eng |
publishDate | 2017 |
publisher | DEG Press |
record_format | invenio |
spelling | cern-26635762021-04-21T18:30:34Zhttp://cds.cern.ch/record/2663576engDavis, John AMeasuring marketing: the 100+ essential metrics every marketer needsInformation Transfer and ManagementDEG Pressoai:cds.cern.ch:26635762017 |
spellingShingle | Information Transfer and Management Davis, John A Measuring marketing: the 100+ essential metrics every marketer needs |
title | Measuring marketing: the 100+ essential metrics every marketer needs |
title_full | Measuring marketing: the 100+ essential metrics every marketer needs |
title_fullStr | Measuring marketing: the 100+ essential metrics every marketer needs |
title_full_unstemmed | Measuring marketing: the 100+ essential metrics every marketer needs |
title_short | Measuring marketing: the 100+ essential metrics every marketer needs |
title_sort | measuring marketing: the 100+ essential metrics every marketer needs |
topic | Information Transfer and Management |
url | http://cds.cern.ch/record/2663576 |
work_keys_str_mv | AT davisjohna measuringmarketingthe100essentialmetricseverymarketerneeds |