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Earth, Inc.: using nature's rules to build sustainable profits

Having trouble reconciling your desire to do good by the environment while also moving your company forward? In Earth, Inc., Gregory Unruh shows you how to embed sustainability into everything your company does - profitably. Providing prescriptive steps that will inform your business decisions, Unru...

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Detalles Bibliográficos
Autor principal: Unruh, Gregory
Lenguaje:eng
Publicado: Harvard Business Review Press 2010
Materias:
Acceso en línea:http://cds.cern.ch/record/2663740
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author Unruh, Gregory
author_facet Unruh, Gregory
author_sort Unruh, Gregory
collection CERN
description Having trouble reconciling your desire to do good by the environment while also moving your company forward? In Earth, Inc., Gregory Unruh shows you how to embed sustainability into everything your company does - profitably. Providing prescriptive steps that will inform your business decisions, Unruh will help you launch your company into eco-minded practices. His five Biosphere Rules apply the laws of nature as a guide for efficient and innovative business operations. Instead of a linear value chain, Unruh offers a cyclical value chain - a chain that offers both sustainability and profitability, for now and for the future.
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spelling cern-26637402021-04-21T18:30:12Zhttp://cds.cern.ch/record/2663740engUnruh, GregoryEarth, Inc.: using nature's rules to build sustainable profitsInformation Transfer and ManagementHaving trouble reconciling your desire to do good by the environment while also moving your company forward? In Earth, Inc., Gregory Unruh shows you how to embed sustainability into everything your company does - profitably. Providing prescriptive steps that will inform your business decisions, Unruh will help you launch your company into eco-minded practices. His five Biosphere Rules apply the laws of nature as a guide for efficient and innovative business operations. Instead of a linear value chain, Unruh offers a cyclical value chain - a chain that offers both sustainability and profitability, for now and for the future.Harvard Business Review Pressoai:cds.cern.ch:26637402010
spellingShingle Information Transfer and Management
Unruh, Gregory
Earth, Inc.: using nature's rules to build sustainable profits
title Earth, Inc.: using nature's rules to build sustainable profits
title_full Earth, Inc.: using nature's rules to build sustainable profits
title_fullStr Earth, Inc.: using nature's rules to build sustainable profits
title_full_unstemmed Earth, Inc.: using nature's rules to build sustainable profits
title_short Earth, Inc.: using nature's rules to build sustainable profits
title_sort earth, inc.: using nature's rules to build sustainable profits
topic Information Transfer and Management
url http://cds.cern.ch/record/2663740
work_keys_str_mv AT unruhgregory earthincusingnaturesrulestobuildsustainableprofits