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Earth, Inc.: using nature's rules to build sustainable profits
Having trouble reconciling your desire to do good by the environment while also moving your company forward? In Earth, Inc., Gregory Unruh shows you how to embed sustainability into everything your company does - profitably. Providing prescriptive steps that will inform your business decisions, Unru...
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Lenguaje: | eng |
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Harvard Business Review Press
2010
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Acceso en línea: | http://cds.cern.ch/record/2663740 |
_version_ | 1780961768311357440 |
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author | Unruh, Gregory |
author_facet | Unruh, Gregory |
author_sort | Unruh, Gregory |
collection | CERN |
description | Having trouble reconciling your desire to do good by the environment while also moving your company forward? In Earth, Inc., Gregory Unruh shows you how to embed sustainability into everything your company does - profitably. Providing prescriptive steps that will inform your business decisions, Unruh will help you launch your company into eco-minded practices. His five Biosphere Rules apply the laws of nature as a guide for efficient and innovative business operations. Instead of a linear value chain, Unruh offers a cyclical value chain - a chain that offers both sustainability and profitability, for now and for the future. |
id | cern-2663740 |
institution | Organización Europea para la Investigación Nuclear |
language | eng |
publishDate | 2010 |
publisher | Harvard Business Review Press |
record_format | invenio |
spelling | cern-26637402021-04-21T18:30:12Zhttp://cds.cern.ch/record/2663740engUnruh, GregoryEarth, Inc.: using nature's rules to build sustainable profitsInformation Transfer and ManagementHaving trouble reconciling your desire to do good by the environment while also moving your company forward? In Earth, Inc., Gregory Unruh shows you how to embed sustainability into everything your company does - profitably. Providing prescriptive steps that will inform your business decisions, Unruh will help you launch your company into eco-minded practices. His five Biosphere Rules apply the laws of nature as a guide for efficient and innovative business operations. Instead of a linear value chain, Unruh offers a cyclical value chain - a chain that offers both sustainability and profitability, for now and for the future.Harvard Business Review Pressoai:cds.cern.ch:26637402010 |
spellingShingle | Information Transfer and Management Unruh, Gregory Earth, Inc.: using nature's rules to build sustainable profits |
title | Earth, Inc.: using nature's rules to build sustainable profits |
title_full | Earth, Inc.: using nature's rules to build sustainable profits |
title_fullStr | Earth, Inc.: using nature's rules to build sustainable profits |
title_full_unstemmed | Earth, Inc.: using nature's rules to build sustainable profits |
title_short | Earth, Inc.: using nature's rules to build sustainable profits |
title_sort | earth, inc.: using nature's rules to build sustainable profits |
topic | Information Transfer and Management |
url | http://cds.cern.ch/record/2663740 |
work_keys_str_mv | AT unruhgregory earthincusingnaturesrulestobuildsustainableprofits |