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Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels
| Autor principal: | |
|---|---|
| Lenguaje: | eng |
| Publicado: |
Wiley
2013
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| Materias: | |
| Acceso en línea: | http://cds.cern.ch/record/2731126 |
| _version_ | 1780966529829961728 |
|---|---|
| author | Savar, Avi |
| author_facet | Savar, Avi |
| author_sort | Savar, Avi |
| collection | CERN |
| id | cern-2731126 |
| institution | Organización Europea para la Investigación Nuclear |
| language | eng |
| publishDate | 2013 |
| publisher | Wiley |
| record_format | invenio |
| spelling | cern-27311262021-04-21T18:04:49Zhttp://cds.cern.ch/record/2731126engSavar, AviContent to Commerce: Engaging Consumers Across Paid, Owned and Earned ChannelsXXWileyoai:cds.cern.ch:27311262013 |
| spellingShingle | XX Savar, Avi Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels |
| title | Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels |
| title_full | Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels |
| title_fullStr | Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels |
| title_full_unstemmed | Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels |
| title_short | Content to Commerce: Engaging Consumers Across Paid, Owned and Earned Channels |
| title_sort | content to commerce: engaging consumers across paid, owned and earned channels |
| topic | XX |
| url | http://cds.cern.ch/record/2731126 |
| work_keys_str_mv | AT savaravi contenttocommerceengagingconsumersacrosspaidownedandearnedchannels |