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Big Data Marketing: Engage Your Customers More Effectively and Drive Value

Detalles Bibliográficos
Autor principal: Arthur, Lisa
Lenguaje:eng
Publicado: Wiley 2013
Materias:
XX
Acceso en línea:http://cds.cern.ch/record/2731182
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author Arthur, Lisa
author_facet Arthur, Lisa
author_sort Arthur, Lisa
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language eng
publishDate 2013
publisher Wiley
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spelling cern-27311822021-04-21T18:04:43Zhttp://cds.cern.ch/record/2731182engArthur, LisaBig Data Marketing: Engage Your Customers More Effectively and Drive ValueXXWileyoai:cds.cern.ch:27311822013
spellingShingle XX
Arthur, Lisa
Big Data Marketing: Engage Your Customers More Effectively and Drive Value
title Big Data Marketing: Engage Your Customers More Effectively and Drive Value
title_full Big Data Marketing: Engage Your Customers More Effectively and Drive Value
title_fullStr Big Data Marketing: Engage Your Customers More Effectively and Drive Value
title_full_unstemmed Big Data Marketing: Engage Your Customers More Effectively and Drive Value
title_short Big Data Marketing: Engage Your Customers More Effectively and Drive Value
title_sort big data marketing: engage your customers more effectively and drive value
topic XX
url http://cds.cern.ch/record/2731182
work_keys_str_mv AT arthurlisa bigdatamarketingengageyourcustomersmoreeffectivelyanddrivevalue