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Big Data Marketing: Engage Your Customers More Effectively and Drive Value
Autor principal: | |
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Lenguaje: | eng |
Publicado: |
Wiley
2013
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Materias: | |
Acceso en línea: | http://cds.cern.ch/record/2731182 |
_version_ | 1780966541807845376 |
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author | Arthur, Lisa |
author_facet | Arthur, Lisa |
author_sort | Arthur, Lisa |
collection | CERN |
id | cern-2731182 |
institution | Organización Europea para la Investigación Nuclear |
language | eng |
publishDate | 2013 |
publisher | Wiley |
record_format | invenio |
spelling | cern-27311822021-04-21T18:04:43Zhttp://cds.cern.ch/record/2731182engArthur, LisaBig Data Marketing: Engage Your Customers More Effectively and Drive ValueXXWileyoai:cds.cern.ch:27311822013 |
spellingShingle | XX Arthur, Lisa Big Data Marketing: Engage Your Customers More Effectively and Drive Value |
title | Big Data Marketing: Engage Your Customers More Effectively and Drive Value |
title_full | Big Data Marketing: Engage Your Customers More Effectively and Drive Value |
title_fullStr | Big Data Marketing: Engage Your Customers More Effectively and Drive Value |
title_full_unstemmed | Big Data Marketing: Engage Your Customers More Effectively and Drive Value |
title_short | Big Data Marketing: Engage Your Customers More Effectively and Drive Value |
title_sort | big data marketing: engage your customers more effectively and drive value |
topic | XX |
url | http://cds.cern.ch/record/2731182 |
work_keys_str_mv | AT arthurlisa bigdatamarketingengageyourcustomersmoreeffectivelyanddrivevalue |