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New Brand Leadership: Managing at the Intersection of Globalization, Localization and Personalization
Autor principal: | |
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Lenguaje: | eng |
Publicado: |
Pearson
2015
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Acceso en línea: | http://cds.cern.ch/record/2733233 |
_version_ | 1780966945419427840 |
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author | Kiddon, Joan |
author_facet | Kiddon, Joan |
author_sort | Kiddon, Joan |
collection | CERN |
id | cern-2733233 |
institution | Organización Europea para la Investigación Nuclear |
language | eng |
publishDate | 2015 |
publisher | Pearson |
record_format | invenio |
spelling | cern-27332332021-04-21T18:01:31Zhttp://cds.cern.ch/record/2733233engKiddon, JoanNew Brand Leadership: Managing at the Intersection of Globalization, Localization and PersonalizationXXPearsonoai:cds.cern.ch:27332332015 |
spellingShingle | XX Kiddon, Joan New Brand Leadership: Managing at the Intersection of Globalization, Localization and Personalization |
title | New Brand Leadership: Managing at the Intersection of Globalization, Localization and Personalization |
title_full | New Brand Leadership: Managing at the Intersection of Globalization, Localization and Personalization |
title_fullStr | New Brand Leadership: Managing at the Intersection of Globalization, Localization and Personalization |
title_full_unstemmed | New Brand Leadership: Managing at the Intersection of Globalization, Localization and Personalization |
title_short | New Brand Leadership: Managing at the Intersection of Globalization, Localization and Personalization |
title_sort | new brand leadership: managing at the intersection of globalization, localization and personalization |
topic | XX |
url | http://cds.cern.ch/record/2733233 |
work_keys_str_mv | AT kiddonjoan newbrandleadershipmanagingattheintersectionofglobalizationlocalizationandpersonalization |