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The Brand Flip: Why customers now run companies and how to profit from it
Autor principal: | |
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Lenguaje: | eng |
Publicado: |
New Riders
2015
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Materias: | |
Acceso en línea: | http://cds.cern.ch/record/2735404 |
_version_ | 1780967343188344832 |
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author | Neumeier, Marty |
author_facet | Neumeier, Marty |
author_sort | Neumeier, Marty |
collection | CERN |
id | cern-2735404 |
institution | Organización Europea para la Investigación Nuclear |
language | eng |
publishDate | 2015 |
publisher | New Riders |
record_format | invenio |
spelling | cern-27354042021-04-21T17:58:29Zhttp://cds.cern.ch/record/2735404engNeumeier, MartyThe Brand Flip: Why customers now run companies and how to profit from itXXNew Ridersoai:cds.cern.ch:27354042015 |
spellingShingle | XX Neumeier, Marty The Brand Flip: Why customers now run companies and how to profit from it |
title | The Brand Flip: Why customers now run companies and how to profit from it |
title_full | The Brand Flip: Why customers now run companies and how to profit from it |
title_fullStr | The Brand Flip: Why customers now run companies and how to profit from it |
title_full_unstemmed | The Brand Flip: Why customers now run companies and how to profit from it |
title_short | The Brand Flip: Why customers now run companies and how to profit from it |
title_sort | brand flip: why customers now run companies and how to profit from it |
topic | XX |
url | http://cds.cern.ch/record/2735404 |
work_keys_str_mv | AT neumeiermarty thebrandflipwhycustomersnowruncompaniesandhowtoprofitfromit AT neumeiermarty brandflipwhycustomersnowruncompaniesandhowtoprofitfromit |