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The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands
| Autor principal: | |
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| Lenguaje: | eng |
| Publicado: |
McGraw-Hill
2012
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| Materias: | |
| Acceso en línea: | http://cds.cern.ch/record/2736438 |
| _version_ | 1780967552183173120 |
|---|---|
| author | Chattopadhyay, Amitava |
| author_facet | Chattopadhyay, Amitava |
| author_sort | Chattopadhyay, Amitava |
| collection | CERN |
| id | cern-2736438 |
| institution | Organización Europea para la Investigación Nuclear |
| language | eng |
| publishDate | 2012 |
| publisher | McGraw-Hill |
| record_format | invenio |
| spelling | cern-27364382021-04-21T17:57:04Zhttp://cds.cern.ch/record/2736438engChattopadhyay, AmitavaThe New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building BrandsXXMcGraw-Hilloai:cds.cern.ch:27364382012 |
| spellingShingle | XX Chattopadhyay, Amitava The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands |
| title | The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands |
| title_full | The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands |
| title_fullStr | The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands |
| title_full_unstemmed | The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands |
| title_short | The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands |
| title_sort | new emerging market multinationals: four strategies for disrupting markets and building brands |
| topic | XX |
| url | http://cds.cern.ch/record/2736438 |
| work_keys_str_mv | AT chattopadhyayamitava thenewemergingmarketmultinationalsfourstrategiesfordisruptingmarketsandbuildingbrands AT chattopadhyayamitava newemergingmarketmultinationalsfourstrategiesfordisruptingmarketsandbuildingbrands |