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Increasing the ROI of Social Media Marketing
Autor principal: | |
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Lenguaje: | eng |
Publicado: |
MIT Sloan Management Review
2012
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Materias: | |
Acceso en línea: | http://cds.cern.ch/record/2736829 |
_version_ | 1780967635471564800 |
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author | Mirchandani, Rohan |
author_facet | Mirchandani, Rohan |
author_sort | Mirchandani, Rohan |
collection | CERN |
id | cern-2736829 |
institution | Organización Europea para la Investigación Nuclear |
language | eng |
publishDate | 2012 |
publisher | MIT Sloan Management Review |
record_format | invenio |
spelling | cern-27368292021-04-21T17:56:28Zhttp://cds.cern.ch/record/2736829engMirchandani, RohanIncreasing the ROI of Social Media MarketingXXMIT Sloan Management Reviewoai:cds.cern.ch:27368292012 |
spellingShingle | XX Mirchandani, Rohan Increasing the ROI of Social Media Marketing |
title | Increasing the ROI of Social Media Marketing |
title_full | Increasing the ROI of Social Media Marketing |
title_fullStr | Increasing the ROI of Social Media Marketing |
title_full_unstemmed | Increasing the ROI of Social Media Marketing |
title_short | Increasing the ROI of Social Media Marketing |
title_sort | increasing the roi of social media marketing |
topic | XX |
url | http://cds.cern.ch/record/2736829 |
work_keys_str_mv | AT mirchandanirohan increasingtheroiofsocialmediamarketing |