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How Effective Is Location-Targeted Mobile Advertising?
| Autor principal: | |
|---|---|
| Lenguaje: | eng |
| Publicado: |
MIT Sloan Management Review
2015
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| Materias: | |
| Acceso en línea: | http://cds.cern.ch/record/2736897 |
| _version_ | 1780967649969176576 |
|---|---|
| author | Keith, Megan |
| author_facet | Keith, Megan |
| author_sort | Keith, Megan |
| collection | CERN |
| id | cern-2736897 |
| institution | Organización Europea para la Investigación Nuclear |
| language | eng |
| publishDate | 2015 |
| publisher | MIT Sloan Management Review |
| record_format | invenio |
| spelling | cern-27368972021-04-21T17:56:22Zhttp://cds.cern.ch/record/2736897engKeith, MeganHow Effective Is Location-Targeted Mobile Advertising?XXMIT Sloan Management Reviewoai:cds.cern.ch:27368972015 |
| spellingShingle | XX Keith, Megan How Effective Is Location-Targeted Mobile Advertising? |
| title | How Effective Is Location-Targeted Mobile Advertising? |
| title_full | How Effective Is Location-Targeted Mobile Advertising? |
| title_fullStr | How Effective Is Location-Targeted Mobile Advertising? |
| title_full_unstemmed | How Effective Is Location-Targeted Mobile Advertising? |
| title_short | How Effective Is Location-Targeted Mobile Advertising? |
| title_sort | how effective is location-targeted mobile advertising? |
| topic | XX |
| url | http://cds.cern.ch/record/2736897 |
| work_keys_str_mv | AT keithmegan howeffectiveislocationtargetedmobileadvertising |