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The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and Affinity
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Lenguaje: | eng |
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Jossey-Bass
2013
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Acceso en línea: | http://cds.cern.ch/record/2738120 |
_version_ | 1780967889386340352 |
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author | Laidler-Kylander, Nathalie |
author_facet | Laidler-Kylander, Nathalie |
author_sort | Laidler-Kylander, Nathalie |
collection | CERN |
id | cern-2738120 |
institution | Organización Europea para la Investigación Nuclear |
language | eng |
publishDate | 2013 |
publisher | Jossey-Bass |
record_format | invenio |
spelling | cern-27381202021-04-21T17:54:52Zhttp://cds.cern.ch/record/2738120engLaidler-Kylander, NathalieThe Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and AffinityXXJossey-Bassoai:cds.cern.ch:27381202013 |
spellingShingle | XX Laidler-Kylander, Nathalie The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and Affinity |
title | The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and Affinity |
title_full | The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and Affinity |
title_fullStr | The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and Affinity |
title_full_unstemmed | The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and Affinity |
title_short | The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and Affinity |
title_sort | brand idea: managing nonprofit brands with integrity, democracy and affinity |
topic | XX |
url | http://cds.cern.ch/record/2738120 |
work_keys_str_mv | AT laidlerkylandernathalie thebrandideamanagingnonprofitbrandswithintegritydemocracyandaffinity AT laidlerkylandernathalie brandideamanagingnonprofitbrandswithintegritydemocracyandaffinity |