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The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy and Affinity
Autor principal: | Laidler-Kylander, Nathalie |
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Lenguaje: | eng |
Publicado: |
Jossey-Bass
2013
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Materias: | |
Acceso en línea: | http://cds.cern.ch/record/2738120 |
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