Cargando…
The Splendor of Moscow and Shanghai: A Comparative Study of Russia’s and China’s Luxury Markets, Middle Classes and Consumer Behavior
In recent years, China’s and Russia’s middle classes have been mushrooming in size and appetite for fine goods, feeding the global luxury industry. While sharing many similarities, such as a common authoritarian, communist heritage, China’s and Russia’s consumers are marked by differences, social, c...
| Autor principal: | |
|---|---|
| Formato: | Online Artículo |
| Lenguaje: | spa |
| Publicado: |
Centro de Estudios China-Veracruz,Universidad Veracruzana, México
2015
|
| Acceso en línea: | https://orientando.uv.mx/index.php/orientando/article/view/1558 |